September 22, 2022 @ 12:00 pm - 1:00 pm
Free- This event has passed.
Attend in person at the OBI or virtually on Zoom.
About this event:
Media and thought leadership placements validate, de-risk, and differentiate your innovation for investors, partners, and future colleagues, but how and more importantly when do you begin?
In this conversational and wide ranging primer on all aspects of PR for Life Science startups, s2s Public Relations and Communications Founder and CEO Eric Schudiske will demystify the PR process. You will learn best practices for pitching your story to reporters, insights and tips for sharpening your public facing story, and how to produce relevant and timely thought-leadership pieces. The Lunch & Learn will finish with advice on how to leverage media placements to gain traction with investors and influencers.
About the Speaker: Eric Schudiske
Eric’s career focuses on translating complex subjects into compelling stories. As a TV news journalist for more than a decade, he reported live while embedded with Search and Rescue during hurricanes, shook hands with the Dalai Lama, and earned a personal collection of White House press passes. He’s a frequent speaker discussing public relations trends in the Life Sciences and Impact Technology communities. He leads s2s Public Relations practice which serves clients in the medical device, therapeutics, AI drug discovery, and cleantech innovation spaces with an integrated earned, owned and social media approach. He secured placements in the Wall Street Journal, Yahoo Finance, Reuters, and other major publications.